Encouraging Good Neighbours Campaign & Cartoon

Neighbour disputes make up the majority of anti-social behaviour (ASB) complaints received by East Kent Housing (EKH). Working with tenants who had been involved with ASB cases, an innovative and creative ‘everybody needs good neighbours’ campaign was born.

A central part of the campaign was a cartoon community that featured eight neighbours living in a fictional block of flats. The characters, matched the profiling information of EKH tenants, and their personalities, names, homes, clothing and even hair styles were decided by members of the Tenants Communication Group and ASB Group who were involved with the campaign.

View our cartoon on Youtube by clicking the play button below:

Everybody needs good neighbours - Short clips

About our Good Neighbour Cartoon

Our cartoon features eight different characters which were developed by our Tenants Communications Group with local tenants to represent the different people who might live on a council housing estate, including:

  • Joe, Jasmine and their teenage son Ben with his dog Gizmo
  • Tammy and her young son Ollie
  • Rose a single older woman
  • Arthur a single older man

How the cartoon was created:

  • Tenants on our Communications Group worked with Lucy Tuson, our Head of Communications to come up with the names, outfits and background characteristics of each character in the cartoon. These ideas were presented to the animators, Cave Creative who created the characters
  • The cartoon’s script was written by Sue Harris, our ASB co-ordinator with the involvement of tenants on our Anti-Social Behaviour (ASB) Group
  • A group of staff from East Kent Housing voiced the cartoon characters which were recorded at Canterbury Sound
  • The Good Neighbour soundtrack which features at the start and end of the cartoon was made by Brainbox Productions

Good Neighbour campaign materials include:

The campaign attracted positive attention:

Interested in our Good Neighbour Cartoon or want to know more?

Our cartoon is available for other housing or organisations to personalise and use for a small fee. If you want to support our campaign or find out more please get in touch with [email protected]. Any profits made from the cartoon will be put back into improving services.

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